For Content IAs only: Guidelines for photographing and documenting camp moments for storytelling and community building. Use this to understand what you are responsible for and how to film both scholars and yourself through camp to capture the magic of your camp experience.
As the Content IA, you are responsible for telling the story of your Kode With Klossy camp and capturing the energy and feeling of the experience. This happens in two primary ways: through the content you capture every day, and through the scholar montage video you will produce for Demo Day. Both ask the same thing of you — to pay attention, show up consistently, and reflect the experience back to the people who lived it.
Daily Responsibilities
- Take videos and photos of things happening at camp
- Record your own thoughts at least once a day
- Create trend content for TikToks
Camp-long project: Produce the scholar montage video for Demo Day!
Content IA Slack Channel
You will be added to a Slack channel with all other Content IAs for that wave. Use it to ask questions, find your daily upload link, and receive trend content assignments from the KWK team. You are not expected to find trends on your own! Just check the channel daily.
Technical Setup
Getting your technical setup right before camp starts is one of the most important things you can do to set yourself up for success. The goal is to eliminate any friction so that when a moment worth capturing happens, you are ready.
- Vertical. Always. 9:16. If it's horizontal we can't use it.
- 4K or 1080p at 60fps. Go into your camera settings right now and set this. 60fps gives us the option to slow things down in the edit without losing quality. If your phone struggles with 4K 60fps, 1080p 60fps is totally fine. Leave it there for the whole camp.
- Find a window. Natural light fixes everything. If someone looks like a shadow, move them.
- Send us the clean file — no captions or text baked in. Just send us the raw footage.
Uploading Content
Each day, you will receive a Slack message in the channel with all content IAs with a form to upload your content! Name files clearly and descriptively (e.g.,
0714_bugreaction_maya.mp4). If a clip is genuinely gold, note the timestamp as this saves the content team significant time. Even a short note like "this one, 1:34–2:10" is helpful!Filming Scholars
You can't predict what's going to be interesting at camp. The moments that land are almost never the ones anyone planned for — they're the ones so specific to that room, that week, those people, that you couldn't have written them down beforehand. So instead of looking for specific moments, learn to recognize the feeling of one. We want the content you capture to feel organic and reflect your point of view.
- Specificity is the signal. The universal moments are real and they matter. But don't let the easy ones crowd out the ones only you would notice.
- The "would I text this" test. Not "would I post this" — that's too much pressure. But "would I text this to a friend right now" is a fast gut check that usually gets you to the right answer.
- If you noticed it, trust that. When something catches your eye in a room full of things competing for attention, that involuntary noticing means something. Don't talk yourself out of it.
- The moment has already started before you hit record. If you're waiting for it to fully arrive, you've missed it. The instinct to reach for your phone is the signal. Move.
Two weeks is a long time and the energy of camp shifts. Day 1 feels completely different from Day 10. The nerves, the not-knowing-anyone-yet, the first time someone's code runs — that only exists at the start. By week two the inside jokes are fully formed, people are deep in their projects, the room has a different texture entirely. You're not making a documentary so you don't need to capture all everything, but staying tuned into what's actually happening that day rather than what happened yesterday will always lead to stronger content.
Scholar Comfort and Consent
Scholar comfort takes priority over any piece of content. On day one, introduce yourself to the group and let them know you're also a Content IA, you'll be making fun TikToks and social videos throughout camp.
- Let scholars know they can tell you at any time if they are not comfortable being filmed.
- Film moments as they happen, then do a gut-check afterward: Did anyone appear uncomfortable when they noticed the camera? Did someone turn away or go quiet? That's your signal to check in. If a scholar would prefer you delete the footage, delete it.
- On days when you need volunteers for a trend or a specific format, ask openly. "Anyone want to be in a TikTok?" works well when the content requires it.
Scholars who are naturals on camera will make themselves known quickly. Lean into those people! Just keep noticing the ones who hang back and respect it without making it a thing.
Filming Yourself
You're in the room, and we want to hear your voice! Every day, prop your phone up and talk for 60 seconds. Don't script it. Don't wait for the perfect moment. Just say the thing that's been in your head since this morning.
Not sure what to say? Use these prompts to help get you started. These aren't scripts! Think of them as a way to tune into what is already happening around you. They might be you talking to camera, or a scholar saying something worth capturing, or just a moment you notice and point your phone at.
- A desk setup that tells you everything about that person
- The inside joke of the week — film it, then film someone trying to explain it (or you try to explain it)
- An unpopular opinion about coding, learning, or tech that someone said out loud today. For example, "Nobody here thinks they're going to be a software engineer. Like not a single person. They all want to do something else — music, fashion, medicine — and they're just here because they figured out code is how you build the thing you actually want to build."
- Whatever the 3pm energy looks like in that room right now
- Something that only makes sense if you were at KWK camp this week
Talking to the Camera
There's no single way to do this, but here are three that work:
- The Storyteller — Talk like you're telling a friend something that happened today. Start with the thing, get to the good part, land somewhere. You don't need a hook or an outro! You just need a reason you're saying it. You know where it's going before you start.
- The Reactor — Grab your phone because something just happened and you had to say it out loud. That urgency is the energy. Not hype, not performance — just the feeling of having something worth saying right now.
- The Voice Memo — You already started talking before you hit record, there's a real thought in there, and it ends when the thought ends. Like a voice memo you sent to the group chat at 2pm on a Tuesday. No setup, no structure, just the thing. You have no idea where it's going and that's fine.
What doesn't work: over-performing. You'll know you're doing it when you start a sentence over because it didn't “sound right.” If the first take felt real, it probably was.
A Note on Your Opening Line
One more thing — you don't need a formal hook, but the first sentence still matters. Start with the most interesting part, not the setup to it. The examples below show the same moment written two ways: one that buries the lead, and one that is already in it. Use these as a reference for how to open your own videos with more immediacy.
Instead of: "Okay, so today was really interesting. We were doing this coding exercise and something kind of funny happened."
Try: "A scholar just told me she found the bug in her code. It was a missing semicolon. She had been trying to figure it out for 20 minutes!"
It’s the same moment. You're just already in it! When you open with the moment itself, you have already given them something to hold onto. They are oriented without being set up. The same principle applies to everything you capture at camp: the specific detail, the unexpected reaction, the thing only you noticed — those are the moments that make someone feel like they were in the room. That is the goal!
The Scholar Montage Video
Alongside your daily content capture responsibilities, you are also responsible for producing the scholar montage video — a compilation of short clips in which scholars reflect on their KWK experience in their own words. This video is shown during Demo Day and the Graduation Ceremony as a way to celebrate scholars and center their voices and perspectives on one of the most important days of camp.
The steps below walk you through the full process, from setting up your account to delivering the final video. Unlike daily content capture, creating the montage video follows a specific timeline, so read through the full process before camp starts so you know what to expect.
Before Day 4: Create a Memento Account
- Create a Memento account.
- After creating your account, comment on the Memento thread in the Content IAs Slack channel, so our team can add you to our organization’s group! Your comment should include: the email address associated with your Memento account, your camp number, and house letter or city (e.g, ry@kodewithklossy.com 2.6 ATL).
Day 4: Find Your Group Video Project
A KWK team member will add you to your camp’s project as a collaborator on Memento. Note: you likely won’t get an email but when you login to your account you will see the project on your dashboard!
Day 5: Share the Link with Scholars
Send out the following message to your scholars (feel free to jazz up). During camp time, have one of your brain breaks be the time to allow scholars to complete this video.
Hi! We’re going to make a video for Demo Day and would love for you to be part of it! 📹 The video is to showcase our amazing scholars (that’s you!) and celebrate all that we accomplished together as a camp! We need you to head to this link and submit by {{TUESDAYDEADLINE}}. The link leads to Memento, which is the app that we use to make the video. Let me know if you have any questions!In this video, please share (in no more than 15 seconds) an answer to one of the following questions:
- My favorite memory from camp was…
- The coolest thing I learned at camp was…
- To my fellow scholars…
- To my instructional leaders…
- To my family…
When recording your answer, please be sure to say the first half of the prompt with your answer. For instance, if you are answering the first question, you would record yourself saying, “My favorite memory from camp was playing mafia with my fellow scholars.”
Here’s how to find the link to share in your message!
- Click into the project from your dashboard.
- Scroll down until you see the link, copy it to include in your message to scholars!
Day 7: Collect Final Contributions
Chase down anyone who hasn’t submitted their video yet! Encourage them to submit a video (it’s more fun if everyone is represented), but if scholars would like to opt out, that’s ok. This is not mandatory.
Days 8 & 9: Edit the Video
Edit the video! We recommend keeping it under 10 minutes.
Step 1: Organize the clips
After all your submissions are in, rearrange the clips if needed!
Step 2: Edit clips
If any individual clips need to be trimmed, rotated, or otherwise adjusted you can do that too! You may need to trim individual clips if there is white noise or long pauses in order to keep the video engaging.

Step 3: Create the Video
Once all clips are in the proper order, and adjusted as needed you’re ready to begin processing the group video! Scroll to the top and click
Create my Group Video! Don’t worry if someone submits late or you find an error after the fact, you can re-process the group video as many times as you need!Step 4: Modify the Settings
After clicking
Create my Group Video you’ll be prompted to the below menu screen. We’ll walk through how to set up each setting in the following steps.Make sure your menu screen follows these settings:
Theme→ Star Pop
Theme Settings→ In order to be marked complete, toggleEnable Face Collageas on, and forTheme Detailsadd aTitle Message: Meet Our KWK Scholars!!
An image for reference is below:
Music→ Feel free to pick any audio you like!
Intro Greeting→ Turn on show intro, and add two greetings to display at the start of the video. Add the following lines for each greeting:Greeting One:Camp <INSERTNAMEHERE>Greeting Two:Summer 2025
An image for reference is below:
Outro Greeting→ Similarly, turn on show outro, and add two greetings to display at the end of the video. Add the following lines for each greeting:Greeting One:Thank you!Greeting Two:KWK Summer 2025
An image for reference is below:
Branding→ Show logo should be toggled on, and select the medium logo size. Upload the Kode With Klossy logo. An image for reference is below:
Step 5: Process the Video
After clicking
Create Group Video once more you will see this screen:Hit
Continue for the system to begin processing your video. You do not need to keep tab open. Video processing could take quite a while but you will get an email when the video is done being created! You can download the final product or stream it from the Memento site once processing is finished. Both options will be displayed at the top of the project page and look like this:Even if you choose to stream from Memento on Demo Day please download the video and upload it to your Content Google Drive folder before the day is over
And that’s it! 🎉 Please share the video your instructional team to place in the Demo Day & Graduation Ceremony deck.
Best Practices
- Collect clips early and follow up consistently. Send the Memento link on the first Friday and set a Tuesday deadline. The earlier you collect, the more time you have to edit without rushing.
- Keep the final video under 10 minutes. A tighter video holds attention better during a ceremony. If you have a large group, be selective about clip length rather than including everything at full length.
- Trim for energy. Remove pauses, white noise, and slow starts from individual clips. The goal is for the video to feel lively and continuous, not padded.
- Watch it all the way through before Demo Day. Review the final cut with your instructor or IA team in advance. Check for anything that needs to be edited out, any lag between clips, and confirm that the audio and visuals are coming through cleanly.
- Download a copy before the day is over. Even if you plan to stream from Memento during the ceremony, always save a downloaded copy to your Content Google Drive folder as a backup.
- Participation is not mandatory. If a scholar prefers not to submit a clip, respect that without making it a thing. The video should feel celebratory for everyone, including those who are in the audience watching.